Here is a very interesting Infographic from QuickSprout.com about using storytelling to engage your visitors.
I think we all agree that throughout history everybody loves stories and they connect on a deep emotional level with us all. This infograhic goes into great detail about how and why stories affect us all and how we can use that information to make us better writers and communicators.
To be a good copywriter means to be able to connect with your viewers – understanding that you need to really put yourself in their shoes and provide solutions to their needs.
Story telling is a great way to bond and connect
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Courtesy of: Quick Sprout